United States health official consider adding an “added sugars” element to nutrition labels, but researchers discovered this could cause confusion to consumers when shopping at the grocery store, according to a recent research study.
A research team revealed that a group of consumers examined nutritional labels and discovered that the group tested miscalculated the actual sugar content in the food. When shown the nutrition label in used now, the group correctly calculated the exact sugar content of the food.
The study co-author and nutrients communication director of the International Food Council in Washington, D.C., Kris Sollid, told Reuters in an interview that these findings will assist health officials determine the best way to differentiate the sugar content in food and drinks.
“From the consumer perspective, the ability to quickly and accurately synthesize food label information when shopping is paramount. Our research shows significantly greater comprehension occurs when `added sugars’ information is not presented,” said Sollid.
The U.S. Department of Agriculture noted that added sugars are just empty calories, hence do not provide any nutritional value. Adults are advised, therefore, not to consume more than 265 empty calories per day, said the USDA.
The FDA says examples of products containing added sugar are candy, energy drinks, sports drinks, sugar-sweetened fruit drinks, dairy-based desserts soda, and soda.